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Unlike most of his contemporaries, Keith Musto
was never happy to accept that being cold and wet were necessary
inconveniences of sailing: “We sailed in Guernsey sweaters and old flannel
trousers for years. You got wet and you accepted it. But, as we progressed
up the ladder in terms of competition, we realised that this was a problem
that needed to be solved. I went to one or two manufacturers who were making
clothing at that time and spoke to them about improving the designs and
there wasn’t a lot of interest. We soon made our minds up that although we
didn’t know how to make clothing, we’d learn quicker than the manufacturers
at the time could catch on to the fact that there was a need and a demand
for better clothing. So we started working on what sailors really needed to
make conditions better for them, and from we have surpassed ourselves and
brought you our very own timeless lifestyle collection to suit your daily
living needs for work and play.”
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Bring
life to your wardrobe with Musto Autumn/Winter 2014 Selection.
Genuine
Musto Stockist.
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